Attention Sales Pros and Business Owners . . .

Don't Be a Victim of the "Covid Blues" for Even One More Day! 

You can set yourself up for a stellar 2023. 

The current economic climate has leveled the playing field for all of us!

That is Good News!

There's no denying . . . the past couple of years has brought a variety of new challenges to the business world. 

Not being able to visit clients in person is probably first among them. But there is also a lingering sense of fear and indecision running rampant in the marketplace.

So many salespeople and entire companies have lost their focus and, dare I say, many have basically given up!

But you don’t have to join them:

Thousands of sales professionals are having their best year EVER!

It starts with the general belief that achieving more is possible.

Complacency and contentment in their own comfort zone will keep millions of people waiting around for things to get back to normal.

I truly believe that the old normal is gone. It doesn’t even exist anymore. But you and I can decide to look toward the future and embrace the present.

NOW is the time to step out and decide to take your game to the next level!

 After 40+ years in selling (I took my first job in retail sales at 14) and nearly 30 years in the corporate world, I am investing more money and time in my own learning and development THIS YEAR than I ever have.

I think the major market disruption that we all have experienced represents the greatest opportunity for growth we have ever encountered.  

I intend to come out of this season WAY out in front of the pack.

YOU CAN TOO!

How I Learned The Secret to Selling Consistently In Any Market Conditions

I grew up in the mountains of Oregon and my favorite thing in life was going fishing with my dad. The only problem was he could catch fish all day long and I couldn’t catch anything!  

When I would finally get frustrated and start asking, “what am I doing wrong?” his advice was always the same. He said . . . 

“If you want to catch a fish, you have to think like a fish.”

You know what? It worked! The more I learned about the things that fish think about, such as water temperature, food sources, avoiding predators, etc., the better I got at finding and catching them.

When I came into corporate sales in my 20’s, I took advantage of every opportunity I had to learn. I read at least one or two books every month (I still do to this day). I attended every selling seminar I could find and I devoured hundreds of audio cassette tapes on sales.

The funny thing was that all of those sales gurus I read and listened to talked about the things that top salespeople should do, how top salespeople think, what salespeople should say, and so forth, but . . .

My dad never once said, “If you want to catch a fish, you should think like a fisherman.”

I spent the first several years in professional sales just “selling” without ever really trying to understand how customers think when they buy. I often felt at odds with my customers. It seemed I was trying to talk them into doing something they didn’t want to do.

Have you ever felt like that? I'm here to tell you it's not your fault! Most of us were taught how to sell when what we should have been taught was how to help customers buy! 

Once I did start trying to better understand the psychology of why customers buy and how customers buy, it changed everything about the way I was engaging with clients. My sales results and my income began to skyrocket.

By shifting my focus from “selling” to helping customers solve problems and achieve their business goals, I was able to double my income several times over the next few years.   

YOU CAN TOO! I’ll show you how!

I Ended Up Turning This Idea Into My First Book!

After many years in enterprise software sales, I started my own sales training company in 2001 and turned this way of selling into my first book called Think Like Your Customer (McGraw-Hill 2004).

That book, which ended up being translated into nine languages, has become the foundation of other books and over a dozen different training programs for sales professionals and business owners. 

Now, I want to share everything I’ve learned throughout my career with you!

"Over the years I've lead high-performance sales teams for several different technology companies. Bill Stinnett is my go-to guy for sales training and development. I consider him simply the best in the business!" 

Marc Dyman, Chief Revenue Officer, Charlotte NC

Learn to Sell the Way Your Customers Buy In Today's Business Climate

The mechanics of the way customers make buying decisions and investments has actually changed very little over the years. BUT . . . the way companies engage and communicate with salespeople has changed dramatically . . . even in just the last few months! 

This means that the truths of selling remain the same. How they are applied varies depending on the dynamics of the market. 

Salespeople who understand the psychology or WHY customers buy and HOW customers buy are effective in ANY market conditions!

I think we can go ahead and admit it: We didn't know how good we had it. From mid-2010 to early 2020 we saw the greatest sustained period of economic growth in our lifetimes. Maybe we didn't always realize it, but life in the selling profession became pretty easy and predictable. 

I've been around this game a long time. I had to learn to adapt through the stock market crash of 1987, the recession of the early 1990's, the craziness of 2001-2002 post 9/11, and the major recession of 2008-2009.  

Market disruption NOT a new phenomenon! 

There will be challenges. The key is how we respond to them to come out better and stronger! 

Here are the major challenges of selling we face right now as, I see them . . . 

Three Major Challenges to Sales Success in Today's Marketplace

Most salespeople today are faced with one or more of the following issues:

Challenge #1 - Maximizing Your Effectiveness in Today's Business Climate

Learning how to adapt to changing market conditions and the way customers are buying in today's disrupted marketplace.

Challenge #2 - Creating New Sales Opportunities with Executive Decision Makers

Mastering the art of starting higher and selling higher and wider within accounts to create more new deals with executive-level support.

Challenge #3 - Turning Early-Stage Sales Opportunities Into Closed Deals 

Managing, winning, and closing more of the opportunities in your sales pipeline THIS QUARTER! 

 

In response . . .

I've created three incredible online learning programs and three different packages to arm you with everything you'll need!

Pick the package that's best for you!

Let's look more closely at each of these three challenges as well as the solutions we offer for each . . . 

 
 
Challenge #1 - Maximize Your Effectiveness in Today's Business Climate

Solution #1 - Selling in a Disrupted Virtual World™  

Silver Package

In early 2020, before any of us ever heard the word "coronavirus," one of my clients convinced me to create a course specifically on selling virtually. Who knew that within 60 days that would be the only kind of selling we could do? 

I've blended the very latest in how to create, win, and close sales opportunities using live-video and other modern media, with best practices for engaging customers who are experiencing the most unpredictable market conditions they've ever faced. 

If you've been trying to figure out how to adapt to the dynamics of this new virtual marketplace, this package is for you! 

Our Silver Package features our brand-new Selling in a Disrupted Virtual World™ program packed with powerful content designed specifically for current marketplace dynamics.

As part of this course, you will learn to: 

  • Earn trust, build rapport, and make the highest impact possible engaging clients using live-video and other mediums.
  • Ask all the right questions to understand the problems your customers are trying to solve and the results they are trying to achieve in the current business climate. 
  • Master the art of diagnostic questioning to create new sales opportunities where they don't currently exist. 
  • Keep sales opportunities moving toward closure in every interaction with your customer.
  • Effectively negotiate and close business via live-video.

This package also includes access to our extensive "Ask Bill" library of on-demand video segments answering the toughest questions of the selling profession as well as the special BONUS Time Management Strategies for Sales Professionals .MP3 audio program. More on these and other bonuses below . . .

"Bill Stinnett clearly connects the dots between concepts and execution. I highly recommend taking advantage of his insights in this ever-changing sales landscape."

Liam Shanahan, Strategic Account Manager, Atlanta, GA

 

Challenge #2 - Creating New Sales Opportunities with Executive Decision Makers

Solution #2 - Power-Prospecting at the Executive Level™ 

Gold Package

Since 2001, my most popular training courses have been those focused on selling to C-Level and VP-Level executives. This new cutting-edge program offers a step-by-step method for how to get through to senior-level executives and exactly what to say once you get there.   

If you want to master the art of creating sales opportunities at the highest levels within your customer's organization, this package is for you! 

Our Gold Package includes everything from the Silver Package plus . . .

Our super-popular Power-Prospecting at the Executive Level™ designed to help you master the skills of gaining access and creating new opportunities at the highest levels of your customer's organization. In this course you will learn how to: 

  • Develop a structured and repeatable plan to reach and engage any executive you can justify meeting with. 
  • Identify the right executives to target for your outreach based on their role in a potential buying process. 
  • Do the research and preparation necessary to get an executive's attention and make an unforgettable impression. 
  • Leverage a variety of communication mediums and  get past all the gatekeepers.
  • Make a powerful impact in those precious first few seconds and minutes to earn an extended conversation.
  • Have executive-level conversations that lead to opportunities to partner with them to achieve their goals and objectives. 

The Gold Package also includes a special BONUS video module from our flagship Core Methodology curriculum: Time Management for Sales Professionals™. This is the perfect complement to the executive -level prospecting course. More on this and other bonuses below . . .

"Using Bill Stinnett's sales strategies and tools, my team is landing appointments with senior-level executives that we only dreamed of getting before. This program is the best I've ever seen!"

Deb Klein, Managing Client Partner, Parsippany, NJ

 
Challenge #3 - Turning Early-Stage Sales Opportunities Into Closed Deals

Solution #3 - Sales Excellence® Core Methodology (All 12 Modules)

Platinum Package

This is basically our entire library of online learning. Everything you need to know from creating sales opportunities, selling higher and wider, qualification, forecasting . . . all the way through to negotiation and closure. Even strategic account management!    

If you are ready to radically improve every aspect of your sales game and take your career or your business to the next level, this package is for you! 

Our Platinum Package includes everything from the Silver and Gold Packages plus . . .

Our complete flagship Sales Excellence® Core Methodology program. This course addresses a wide span of the most important skills of the selling profession.

This full three-day workshop was shot in a classroom in front of a live-audience. There is truly no other training course like it on the market today.

Every module is complete with downloadable sales tools and animated scenarios demonstrating the most important skills and learning objectives. Topics covered include: 

Module 1 - Learning to Think Like Your Customer
Module 2 - Selling Business Value and Results
Module 3 - Finding and Creating Sales Opportunities
Module 4 - Strategic Prospecting and Business Development
Module 5 - Developing a Relationship Map
Module 6 - Expanding Your Relationship Footprint
Module 7 - Facilitating Your Customer’s Buying Process
Module 8 - Sales Qualification and Forecasting
Module 9 - Managing Complex Sales Opportunities
Module 10 - The Advanced Basics of Sales Negotiation
Module 11 - Developing Accounts Strategically
Module 12 - Time Management for Sales Professionals

The Platinum Package also comes with special BONUSES including our complete sales tools library in fillable .PDF format as well as an exclusive invitation to regularly scheduled group coaching Masterclass Sessions with Bill Stinnett. More on this and other bonuses below . . .

"The key to success in today's world will be in helping your customers solve the business problems they face in the current marketplace."

Bill Stinnett, Founder and President, Sales Excellence, Inc. 

What Qualifies Me to Teach This Stuff?

Honestly, I'm just a kid from the woods of Oregon who had a dream and was willing to take some chances. I certainly met my fair share of failure along the way. But each valley I walked through was, in fact, the path to the next mountain top!

I took my first sales job in retail when I was 14 years old. I got involved in direct sales while in college studying music. I knew that sales was my future, so I walked away from a scholarship to the top classical music school in America to go into corporate sales.  

Within two years, I was making more money than anyone I knew, but more importantly, I discovered my true passion is helping other people! 

In 2001, I took the leap and left my multi-six-figure corporate sales job and took a chance by starting my own training and consulting company called Sales Excellence International.

We've worked with over 300 companies on 6 continents from every imaginable industry. God has blessed that business and my family in so many ways. So many dreams have come true!

One of those dreams was to publish my ideas. Sure enough, I was blessed with the opportunity to publish two best selling books with one of the world's largest publishers: McGraw-Hill.  

My first book, Think Like Your Customer (McGraw-Hill 2005), was translated into nine languages and has made an impact all around the world!  

As the company has grown, we've been honored with numerous awards as one of the world's leading companies in our market. Just this year we were recognized as one of the Top 20 Online Sales Training Companies by SelllingPower Magazine.

With all that said, I don't see myself as any kind of a guru. I'm just a sales guy with a passion to help other sales guys succeed. If I can do all these things, just imagine what you can do! 

A few of the clients I've had the honor of working with over the years:

Let's Talk About the Investment

I've priced these three packages to be simply too good to pass up! 

Here are the normal prices for the different packages: 

Silver Package - Regular price = $1,400
  1. Selling in a Disrupted Virtual World™ - All 6 modules (a $800 value)
  2. "Ask Bill" On-Demand Video Library (a $300 value)
  3. Time Management Strategies Audio Series (a $300 value)
Gold Package - Regular price = $3,000
  • Everything included in the Silver package (a $1,400 value), plus . . .
  • Power-Prospecting at the Executive Level™ - All 6 modules(a $1,200 value)
  • Time Management Video Module and Toolset (a $400 value)
Platinum Package - Regular price = $6,900
  • Everything included in the Silver and Gold packages (a $3,000 value), plus . . .
  • Sales Excellence® Core Methodology - All 12 modules (an $2,400 value)
  • Complete Sales Excellence® PDF Toolset (a $300 value)
  • Masterclass group coaching sessions with Bill Stinnett - Full Year (a $1,200 value)

 

BUT YOU DON'T HAVE TO PAY ANYWHERE THAT MUCH . . .

Prefer to Pay Upfront and SAVE BIG?

Silver Package
$297 for Full-Year
Save $54
Gold Package
$597 for Full-Year
Save $111
Platinum Package
$997 for Full-Year
Save $185
Chose whichever is best for you!  I don't want anything to stand in your way! 

Best of All . . . It's Totally Risk Free!

You don't have to decide right now!

You are completely safe to try out any of our membership packages for a full 60-Days! 

I’ve packed as much value into these programs as possible because I not only want you to create the income and the lifestyle that you deserve but I want to ensure you won’t fail!

To make it a total no-brainer deal for you, I’m giving you a 60 day 100% money-back guarantee on this investment in yourself.

That’s right: Go through the courses, check out the bonuses, follow the steps, use the tools, put in the work, and if you don’t love it in the first 60 days of your purchase, send me an email and I’ll refund you immediately. No questions asked, no hard feelings.

If these ideas don’t work for you, I’d much prefer for you to take your money and invest it where you will be happier and get results. I just want you to unlock your income earning potential!

"I'm excited to help you give yourself a $50,000 a year raise in the next 12 months! Let's roll!"

Bill Stinnett, Founder and President, Sales Excellence, Inc. 

What Will You Do With Another
$50,000 a Year?

I can teach you exactly WHAT to do and HOW to do it but you have to provide the WHY!

One prevailing opinion is that salespeople and business owners only care about one thing: Money! As a career sales guy and entrepreneur myself, and as a friend to many others, I can tell you: that is seldom true. 

Money might get you started but DREAMS are what keep you going! 

Cash sitting in the bank is good. But that won't get you out of bed in the morning. 

So what would motivate you to change and do some things differently than you've ever done before? Here are some of things that I have wanted and have driven me over the years . . . and some I'm still pursuing!

What about you? What would an extra $50,000 afford? 

  • Financial Security - What if you could create a situation where your family would be taken care of even if something happened to you? 
  • Retire One Spouse - Maybe you'd like to have one parent not have to work outside the home and be more available to your kids.
  • Invest It and Maybe Retire Early - This is HUGE for just about any of us who can begin to see retirement on the horizon. It's also become the driving force for many younger professionals who'd like to retire in the 50's or even their 40's!
  • Children's Education - What if you could send your kids to any private school you wanted to or the best college they could get into? 
  • Get Out of Debt - Talk about stress relief! How would you like to wake up every morning knowing you don't owe money on anything?   
  • Travel More - See the world while you still can! What's one place in this world that you've always wanted to explore? 
  • Give More to the Cause of Your Choice - Who would you like to be able to help? Your local church? A charity? Your elderly parents?  
  • Spend More Time NOT Working - What hobbies would you like to spend more time doing? Who do you wish you had more time to visit?  
  • Quality of Life - What if you could just create a little more "margin" in your life so when an unexpected expense came up, it didn't really interrupt your life at all? Or when you felt like taking some time off, you could! 

Which one of these things speaks to you the most? 

Let me be clear . . . ALL of these will take work! And lots of it! But the work I recommend is not throwing more hours at the job. I'm talking about the work of learning how to be more effective with the hours you are already investing. Maybe even work LESS! 

The work I'm talking about is shedding old self-limiting habits and replacing them with new habits.

Letting go of the way you've always done things and embracing changes in the way you think and the way you work.

 

Prefer to Pay Upfront and SAVE BIG?

Silver Package
$297 for Full-Year
Save $54
Gold Package
$597 for Full-Year
Save $111
Platinum Package
$997 for Full-Year
Save $185
Chose whichever is best for you!  I don't want anything to stand in your way! 

Sales Excellence Academy is all about YOU! 

We built this venue for individual sales pros willing to invest in themselves, sales leaders and teams large and small, and private business owners that are ready to master the art and science of selling to maximize their revenue and personal income. 

Let me share what I've learned with you! 

I can't think of any good reason you'd need to spend 30 years learning what I am eager to teach whoever is willing to listen.

If you could achieve your dreams alone, you probably would have already done it!  

Whether you want to learn how to start a "business within a business," you're thinking about stepping out on your own, or you're already a business owner who just wants help finding and closing more deals, let's do this together!